About Us

Since launching in 1995 with a clear mission – to offer the widest selection of luxury watches at competitive prices – Bechad Fashion for men has become a stunning success. Thousands of watch lovers the world over have found the uniqueness of our selection to be without equal.

At Bechad Fashion, we believe that Intelligence is Authenticity. That’s why we offer an expansive yet easily curated selection of men’s clothing, shoes, jewelry, watches, handbags, and more that respond to smart men’s fashion needs. Covering everything from the workplace to special occasions you will not need to go elsewhere.

Bechad Fashion strives to make your shopping experience as convenient as possible, which is why we’ve organized our men’s fashion into easily searchable categories. You can easily filter by item, brand, and more to find the items you desire. Best of all, many items offered are eligible for free shipping and free returns through info@bechad.com, meaning you can shop worry-free. 

Does the watch make the man? Dressing well is the hallmark of sophistication. Leaving your best impression requires an adept fashion sense. The final and sometimes defining compliment to your attire is the watch you choose. More than just for time, the watch is a marvel of precision, exotic materials, and craftsmanship. It’s time to step up your game.